Guidance Parking Benefits
There are so many reasons to invest in a parking guidance system.
A PGS actively guides drivers to the closest parking space, even as the garage fills up. Our system was shown to get drivers to spaces 24% faster even when the garage is over 75% full. The system removes the aimless circling looking for an elusive space on the lower levels, while the upper levels of the garage are half empty.
With congestion removed, the garage becomes much more efficient. Overall vehicle volumes increase between 10-20%, which translates directly into more parking for your customers and improved revenues. The structures become more efficient as well. Usually the first 2 levels of the garages operate at 100% capacity, while upper levels operate at much lower occupancy levels. The PGS moves customer quickly to the upper levels, bypassing the lower levels, leading to all levels being used at similar amounts. Peak exits per lane increase by 7-10% because the circulating traffic is no longer blocking the entries and ramps preventing vehicles from getting in to the garage.
DEFER CAPITAL EXPENDITURE
Parking consultants say that a garage with more than 1000 spaces is effectively full at 85-90% capacity. While at least 100 spaces are vacant at any time, customers still complain that there are no spaces available and are frustrated when the garage is only at 80-90% capacity. This can lead to demands to build new, costly garages, when none are actually needed.
In general, it costs about $25,000 per space to build a new garage. To build 100 spaces will cost $2,500,000. A PGS system for a 1000 space garage costs a fraction of the price, saving capital expenditure.
Utilizing the full 100% of your garage will also generate additional revenue. As an example, with only $5 per space being generated per day the cost of the system above can be recouped in 2 years and 9 months ($5 a space x 100 spaces x 365 days= $182,500 per year).
The PGS provides you with greater control over your parking. One of the key features is to detect long term parkers. This may be for security reasons. You might want to know how many cars have been in the garage for more than 24 hours. Or for control reasons. For example, you may have a restricted time zone for short term stay in the garage and want to prevent customers and staff from parking in those areas. The system includes practical tools to allow you to detect overstay vehicles other than reporting such as making the light over the space change color and flash.
SAFE & SMOOTH
By moving vehicles quickly to the available spaces, and reducing senseless circling in the search for a space, the garage becomes much safer. The congestion is significantly removed, and so is the frustration of the drivers. This allows drivers to concentrate on driving to the available space instead of aimlessly circling. The garage becomes much safer for vehicles and pedestrians.
GUIDE SPECIAL USERS
The system comes with customizable LED signage and space indicators that can be set to any color of the rainbow. This means that you can have different colored lights for different types of special user group spaces. For example, a hospital might use the below color combinations:
Blue - ADA/ Handicap spaces
White - Electric/ green vehicles
Yellow - Doctors/Administration
Pink - Expectant mothers
Orange - Reserved spaces
Purple - Short term spaces
GREATER STAFF PRODUCTIVITY
In multi-garage campuses there is often a large amount of time wasted by staff looking for parking before they can start work. This time can be up to 30 minutes. This adds up to huge sums of wasted wages. But worse, staff arrive in the office frustrated from driving round through 2-3 garages just trying to get to work. This can lead to dissatisfied employee leading to higher turnover.
Visitors to your offices have a worse experience, because by the time they arrive the garages are all nearly full. People miss appointments and meetings, become frustrated, and more productivity is lost.
Staff are no longer needed to count cars and direct people to the available spaces. Cashier staffing can also be accurately based when vehicles are entering and leaving the garage based on the system statistics.
Staffing numbers can be optimized in your business to ensure you have adequate staffing when you have peak visitations. In 2014 Lowe's started counting how full its parking lots were on an hourly basis and syncing its parking lot observations with actual transaction counts to see how many people drove away without making a purchase. They began scheduling staff to meet the surges in the parking lots. As a result sales per hour went up 2%, sales improved 3.9% and profit increased 6.3%. This ensured that staffing was based on demand as predicated by the parking.
CLEANER & GREENER
With drivers finding a space quickly and no longer circulating on the first 2 floors of the garage, there is a corresponding drop in emissions and gas usage. This makes the air in the garage cleaner, reduces cleaning costs and is better for the environment. Toxic exhaust fumes in garages due to idling traffic can have a detrimental impact on the health to staff and drivers.
AUDIT & REPORTING
A PGS will provide detailed historical reporting of the garage usage. We detect exactly when the vehicle arrives and when the vehicle leaves each space. The data can also show the usage of each type of space. For example, you can see what the average length of stay and the average occupancy of your EV spaces. Statistics include length of stay, turnover, volumes and occupancy.
Detailed auditing can be performed using the data. The system can report exactly how many vehicles parked for 1, 2 and 3 hours and can be used to reconcile cashier reports to ensure the revenue reported is accurate.
The installation of a ·PGS often leads to local media. The media includes newspaper and local TV reporting. Everyone like to hear a good parking story because generally parking is such a sore point to most people.
In satisfaction polling, parking is often one of the first things people complain about. But people also love easy to use parking. This can generate a lot of organic positive social media for your business as well.
Some businesses put in PGS to avoid negative press. This is often the case when introducing paid parking or when raising rates. MGM introduced paid parking to 10 properties in Las Vegas (where parking has been free forever) and instead of negative press they received feedback about how easy the PGS made parking. People do not mind paying if they get convenience.
Demand pricing is now an option by linking your PGS to your parking revenue system. As the garage occupancy rises so does the parking rate. The PGS sends the occupancy data to the revenue system that triggers prices based on usage. The rates can now be displayed on variable messaging boards at the entry to the garage.